The Profit(2013–2021)

Car Cash

Marcus helps two feuding brothers who buy used cars for cash.

Maarse Florist

Maarse Florists was once thriving but lost its way after the founder's death.

Planet Popcorn

Despite generating millions in sales, Planet Popcorn still can’t show a profit.

Eco-Me

Eco-Me's worthy products are undermined by bad business practices and debt.

LA Dogworks

LA Dogworks is a state-of-the-art dog care facility with a volatile leadership.

Athans Motors

Pete Athans sank his life savings into building a high-end used car dealership.

A. Stein Meat Products

Marcus visits A. Stein Meat Products, a second-generation business in Brooklyn.

Farrell's Ice Cream Parlour Restaurants

The fourth season begins with the revival of a well-known restaurant chain that didn't turn out like two business partners planned.

Dilascia

The Soup Market

A Milwaukee-based chain of soup restaurants needs professional help after its co-owner's sudden passing.

Flex Watches

A charity-centric watch business suffers from a rushed process, unfocused branding and emotional baggage.

Honest Foods

A Chicago catering company needs help after suffering a steep drop in sales and an owner who vents his frustration on the employees.

Murchison-Hume

The owner of a cleaning product line is putting her business at risk with aristocratic marketing, high prices, and an unwillingness to face reality.

Pacific Hospitality

A Los Angeles furniture company struggles with old inventory and quality control.

Tea2Go

A father and son with a broken relationship are leading their tea shop franchise into dangerous territory. If Marcus can't get them to separate their business and personal lives, tea time will be over... for good.

Bowery Kitchen Supplies

A beloved kitchen supply store in Manhattan faces extinction after its owners' divorce. If Marcus can't figure out a way to get them working together, the deal may go up in smoke.

Los Gemelos

A Mexican-American's tortilla business is being decimated by big competitors. Marcus will team up with George Lopez and the owner to develop products and make this American dream a reality.

Susana Monaco

Marcus helps a Manhattan-based fashion designer who is failing because she lets her family and co-workers overpower her.

Swim by Chuck Handy

A family-run swimwear company struggles to connect with consumers due to poor leadership, outdated designs, and misguided processes.

Windward Boardshop

A Chicago snowboard shop goes downhill after its owners try to expand too quickly and stop communicating with one another.

Ashtae Products

Marcus helps a family-owned hair care company that reached a breaking point because of the father's costly side projects.

Overtone Acoustics

Marcus helps a sound-proofing company, started by two best friends, which has so little cash they must rely on unpaid volunteers.

Bodhi Leaf Coffee Traders

Marcus helps a California entrepreneur who went all-in on a coffee business with no prior experience and got in over his head.

Hip Pops

Marcus helps a gelato popsicle company whose owner jumped the gun by starting a franchise business and now suffers from a waning work ethic.

Zoe's Chocolate Co.

A family-owned chocolate shop was started by three siblings in support of their chocolatier father; despite circumstances becoming desperate, the family is resistant to change.

Top 10 Rules for Success

Marcus Lemonis shares his top 10 most important rules for success while sharing key moments of past episodes.

Biggest Wins and Most Heartbreaking Losses

Marcus Lemonis looks back at which deals paid off big time and which cost him millions.

Tumbleweed Tiny Homes

Marcus helps a Colorado manufacturer of tiny homes that faces massive issues, including an owner's lack of leadership, over a million dollars of debt, and low morale.

Detroit Denim

At a Detroit-based denim business, the three owners all have their own pet interests and goals; one owner stamps out any idea that he didn't come up with; another obsesses over the smallest of details; the third cares only about his own payout.

Monica Potter Home

Marcus helps Monica Potter's home goods store in rural Ohio; Monica has trouble relinquishing control to employees and her sister.

Mr. Cory's Cookies

Marcus helps a cookie company owned by a 13-year-old entrepreneur and his mother that faces serious growing pains; Cory's mother struggles to trust anyone and resists change, leading to missed opportunities.

Rayjus

Tonight on The Profit, Marcus Lemonis is in Morris, Illinois hoping to make a deal with Rayjus. Rayjus is a sports apparel company that specializes in fishing apparel. The name Rayjus is a combination of the first names of owners Ray Odom and Justin Romines. Rayjus has poor employee morale and unfocused owners, including one with a troubling side gig as a radio DJ. Rayjus also owes the IRS thousands in back taxes.

JD Custom Designs

Marcus Lemonis is in Orange County, California hoping to make a deal with JD Custom Designs. JD Custom Designs is a company that specializes in retail displays. The owner Jeff can't let go of control, which slows the process, limits creativity and negatively impacts the company.

Faded Royalty

Marcus helps a disorganized New York City fashion designer with unpaid loans and an understaffed store.

Southern Culture

The owner of a packaged Southern food business bites off more than she can chew, bringing colossal debts that clog her cash flow.

Fighting for Farrell's

Marcus returns to Farrell's, a business he helped revive in 2017, to find partners and management fighting each other.

Tankfarm & Co.

A men's apparel business on the California coast is about to unravel completely for co-owners and brothers Mike and John, who found early success selling to big stores, but profitability never followed when they opened up two locations of their own.

The Casery

A Los Angeles startup is creating buzz with its fashion-forward cell-phone cases; behind its breathtaking sales, the cracks are starting to show; its CEO does whatever he pleases, leaving his partners demoralized and the business unable to grow.

Ellison Eyewear

A Chicago startup impresses with their high-end sunglasses, but behind the flashy shades, the company struggles to turn a profit; its CEO has trouble moving beyond a personal tragedy, affecting every aspect of the business from marketing to hiring.

Diaper Dude

Simply Slices

At a small family-run pizza chain, the proud patriarch is squeezing the life out of the business; he has long dreamed of taking his drive-through pizza concept nationwide, but he's so resistant to change that he alienates potential franchisees.

Hangout Lighting

A Chicago-based lighting company sparks innovation with unique designs and customizable options, but the owner's lack of leadership causes sales to fizzle; if Marcus can't convince her to value her team, it may be lights out for this startup.

Montiel

A women’s athleisure company found initial success building a following online, but the owner’s conservative aesthetic is starting to lose popularity, and she refuses to take any risks, despite suffering sales.

NYC Bagel Deli

A master bagel maker builds a big following in Chicago, but even as he dreams of expanding beyond the Windy City his business is growing stale; if Marcus can't push him to rise to the occasion, this would-be mogul won't be going anywhere.

Queork

The owner of a chain of cork-based retail stores is in deep debt to her romantic partner because of haphazard business practices. She resists advice from her employees, and Marcus struggles to help her develop new products and upgrade the brand.

Santa's Toys

Marcus travels to Santa Claus, Ind., to save Santa's Toys; hardworking owners Mark and Heidi's business practices have landed their business on the naughty list, and they must follow Marcus' protocol to save their business.

Ben’s Garden

Marcus Lemonis invests in struggling businesses in efforts to save them.

After the Casery

Two former employees from The Casery want to start their own cell phone case brand; Marcus tries to help Charlotte overcome her confidence issues to become a CEO, so she and Skyler can build a new company from the ground up.

Jackie's Cookie Connection

A cookie business grows too quickly from a tiny shop to a full-production wholesale company, and it is now at the mercy of angry lenders; Marcus tries to teach owner Rachel how to stay in business despite heavy financial consequences.

Lyle's BBQ

Greg and Jennifer Lyles want to keep their Kentucky BBQ restaurant small and local, but their son, Chandler, has dreams of going national; as the threat of bankruptcy looms, Marcus strives to put this family on the same road to success.

Snowdays

The owner of an Asian-inspired shaved-cream shop expands his business before perfecting his concept; now, his company is on the verge of bankruptcy; Marcus tries to push him to change his concept and let go of the manufacturing process.

Feat Socks NYC

Two brash social media influencers build a million dollar sock company but suffer major losses bringing the company to a standstill; Marcus may get cold feet if arrogance prevents the business owners from meeting their goals.

Smithfly Designs

The owner of a fly-fishing boat and apparel company designs a unique floating tent, but his defensive nature prevents him from taking feedback to improve his brand; Marcus encourages the owner to open up to new ideas.

SJC Drums

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After the Deal

Marcus returns to Coopersburg Sports, Key Lime Pie Co., Artistic Stitch and Unique Salon & Spa to reveal which partnerships have flourished.

Dante's

At a struggling Italian restaurant in New Jersey, Marcus Lemonis tries to teach owner Dante management skills.

CocoTaps

"Coco Vinny” wants to spread the “coco love" to the rest of the country by selling coconut beverages.

Skinny Latina

Local Miami celebrity Ana Quincoces has personality to spare, but her burgeoning sauce and marinade business has failed to take off.

Polar Bear Coolers

At Polar Bear Coolers sales have been plummeting the last few years due to a broken inventory process and an owner more concerned with "rocking out" than appreciating his employees. If Marcus can't help this uninhibited owner improve his communication and streamline his process this company will meltdown.

Macaron Queen

A mother and daughter team dealing with health problems and family resentments needs Marcus to help them face their issues and raise their macaron business to the next level.

Hatbox & Ramp

Las Vegas Mini Gran Prix

Marcus Lemonis will try to help the owner of a mini race car track get out of the past and teach his over-reactive ex-racer son to lead his employees rather than just yelling at them.

Rise of an American Floodtown

Marcus Lemonis goes to a Mississippi town, where he learns about the economic effects of a natural disaster.

B Sweet

Marcus must help an unbelievably sweet and successful entrepreneur of a local dessert shop in Los Angeles rein in her ideas before her many ventures cause chaos to her delectable empire

Cover Your Hide

One woman is on a mission to create her own line of handbags that has resulted in quality, but a bland and overpriced product. Marcus must help her become a more creative and better businessperson.

Ideal Cheese Shop - Shredded Perspective

Mo Honey, Mo Problems

Marcus faces his biggest challenge to date when he visits a family business in Utah with a buzzworthy product that is drowning in debt; with his help, the family needs to become a hive of activity, or risk losing its lifetime investments.

Any Way You Slice It

A Santa Monica staple serving up creative slices has Marcus' head spinning; Marcus must get the owner to fall back in love with his business and resolve his relationship with a not-so-silent partner or he risks losing his 20-year pizza legacy.

Checks and Balances

A brother and sister are desperate to keep their furniture business open and their father's legacy alive; struggling to balance their lives and roles in the company, confusion, and money problems mean Marcus has his work cut out for him.

Sweet Dreams Are Made of This

A Salt Lake City sweet potato pie business with humble beginnings has gained a strong following in the local community. But Marcus will have to bring the owner’s pie-in-the-sky goals back down to earth before the business can go nationwide.

Who's the Boss

A small-town spirits company needs Marcus' help to expand beyond their local community. Family-owned and operated, this business must come to terms with their past and agree on their future if they truly want a shot at the big time.

A New Leash on Life

A business owner with a love of animals gives Marcus a new challenge. While her product is great, she lacks some of the business skills to bring it to the masses. Marcus will need to help her find the same passion for profits she has for her pets, if this business' true potential is to be unleashed.

Claws and Effect

A Brooklyn crab restaurant started by two best friends has Marcus excited about the possibilities. At first glance, it has all the makings of the next great chain, but when Marcus digs deeper, he discovers the owners' inner soft spots and insecurities.